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South Africa
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South Africa
Most Followed on Social Media in South Africa
1
WhatsApp (User Subscriptions)
Dominant messaging and digital communications app
23,000,000 Subscriptions
2
TikTok (User Subscriptions)
South Africa's fastest growing short-video platform
17,500,000 Subscriptions
3
Facebook
Widely used social network across all age demographics
4
YouTube
Primary online video streaming platform
5
Instagram
Visual content, fashion, and lifestyle social network
6
X (Formerly Twitter)
Primary public discourse, news, and microblogging platform
7
LinkedIn
Professional networking, corporate recruitment, and career platform
8
Pinterest
Visual discovery, design, and inspiration network